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Many distributors, licensees and broadcasters approached us to acquire rights for Japanese animation. Informa PLCs registered office is 5 Howick Place, London SW1P 1WG. Forever changing the landscape of animation consumption in the West is a monumental achievement that didnt happen overnight. And one major contributing factor to this shift was the undeniable popularity of Toeis iconic Dragon Ball franchises, most notably, Dragon Ball Z. ![]() The Dragon Ball franchise collectively has more than 800 episodes. Titles include Dragon Ball (153 episodes), Dragon Ball Z (291 episodes) and Dragon Ball GT (64 episodes), among others. Turners Adult Swim currently airs Dragon Ball Super, which launched in 2017 and is aimed at a younger audience, as well as Dragon Ball Z Kai, a remastered, re-cut version of Dragon Ball Z. Dragon Ball Z is the sequel to the original Dragon Ball anime series, inspired by the Japanese manga of the same title. It tells the story of Goku, who heroically fights and saves planet Earth from a slew of conquerors and warriors, including Vegeta and Frieza. Sword art online alicization episode 20The series focuses on Gokus life as an adult, building on the characters origin story, which was the basis of the original series. Dragon Ball Z first aired on Japans Fuji TV on April 26, 1989far before anime was even a blip on the radar in the West and nearly a decade before it hit the airwaves in the United States. Crossing over to eventually become a cult-classic seemed like a dreamy, far-fetched fantasy for the brand. In the early years, Funimation, an entertainment company that specializes in the distribution of anime titles, was instrumental in bringing the property stateside. ![]() Back then, Funimation also represented the Dragon Ball franchise, with the company holding a majority of the property rights to the series for the U.S. ![]() Cultural hurdles proved to be a massive challenge in bringing an anime property to North America in the 90s. Because anime was largely consumed by adults in Japan and often featured mature content, American broadcasters were reluctant. After all, animation in the U.S. List of games tested on intel gma 4500mhd windowsThe challenge in bringing the property to TV here was that there is broadcast Standards and Practices for each network, says Lisa Yamatoya, senior manager, marketing and licensing, Toei Animation. The series itself had some mature content, so we learned to accept that we would have to invest in different versions, such as a hard edit and a soft edit. We edited the actual animation, and we re-recorded it in other languages to make it suitable for different networks. In America, everybody thinks animation is for kids, but in Japan, people of all ages read manga, and the after-midnight animation shows have mature content, adds Yamatoya. I think to have the Japan team understand what needs to be done to sell in the U.S. Japanese animation was quite niche, and it was quite difficult to get it on broadcast TV, says Masayuki Endo, president and chief executive officer, Toei Animation. Luckily, around the 1990s, there was a boom for Japanese animation worldwide, including North America.
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